Virtual
router solutions offer various benefits such as network flexibility, and scalability,
reduced operational cost, enhanced network performance. Various service
providers such as telecom, cloud, and data center have started using virtual
router solution to increase network efficiency and thereby improve customer
experience, and profit margins.
Major
vendors in the global virtual router market include IBM (US), Cisco (US),
Ericsson (Sweden), Huawei (China), Nokia (Finland), Juniper (US), netElastic
(US), Brocade (US), HPE (US), Arista Networks (US), ZTE Corporation (China),
Carbyne (Israel), Palo Alto Networks (US), Check Point Software (Israel), Ross
Video (Canada), Inventum (India), Drivenets (Ha-Sharon), 128 Technology (US),
TRENDnet (US), Linksys (US), TIME (Malaysia), ACCESS (Japan), Allied Telesis
(Japan), Connectify (US), and 6WIND (France). These players have adopted new product
launches, product enhancements, and partnerships as the key growth strategies
to offer feature-rich products and services to their customers and penetrate
deeper into the unserved regions.
Cisco,
a leading vendor in the virtual router market, offers competitive solutions to
the virtual router market, with the aim to offer end-to-end solution with Network
Functions Virtualization (NFV) infrastructure. The companies in the virtual
router market are undertaking various organic and inorganic strategies to stay
competitive in the market. For instance, in July 2018, Cisco partnered with
AT&T to offer support for choosing the full stack of Cisco NFV to its
clients across 90 countries. Moreover, in April 2018 Cisco launched new
consumption models for its Cisco Tetration solution for cloud as well as data
center. Tetration -V is a software only version that uses a virtual appliance
for smaller deployments.
Juniper
Networks, is another market-leading company in the virtual router market. It offers
vMX Virtual Router that is designed to offer complete features and operational
consistency with physical MX 3D universal edge routers running on Junos
operating system. The company is also undertaking various inorganic strategies
such as agreements and partnerships to increase its market share. For instance,
in May 2017, the company formed a partnership with Coloclue, to help the latter
build next-generation network platform using Juniper’s VMx Virtual Router. Also,
in March 2017, the company formed a partnership with A2B internet, with the aim
to become the first network function service provider.
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