Tuesday, April 2, 2019

Smart Building market growth and status "detailed" in a new research report

The smart building market is expected to grow from an estimated USD 7.42 Billion in 2017 to USD 31.74 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 33.7% from 2017 to 2022. The market is primarily driven by the growing demand for integrated security and safety systems and increasing government initiatives for smart building projects.



Based on type, the services segment is expected to witness the highest growth rate during the forecast period
Based on type, the services segment is projected to grow at the highest CAGR during the forecast period. This is due to the reason that service providers help in implementing intelligent automation and technologies for the efficient operation and maintenance of buildings in a cost-effective manner. The services included in the smart building market study are training & consulting, integration, and support offered by various vendors in this market. These services are considered as added offerings from technology vendors and services providers in the smart infrastructure ecosystem, which enhance the deployment and usage of solutions at end user premises.
Based on building type, the residential building segment is expected to grow at the highest CAGR during the forecast period
Based on building type, the residential building segment is expected to grow at the highest CAGR due to the ability of communication standards and protocols to integrate various control devices and minimize the use of wires due to the emergence of wireless technologies.
Based on region, Europe is expected to account for the largest market share in the smart building market during the forecast period from 2017 to 2022
Europe is expected to account for the largest market share during the forecast period due to the increased initiatives by the region’s governments to build smart and intelligent structures. Also, the increase in the adoption of energy management as well as security solutions has led to the growth of the smart building market across regions.
The report encompasses the competitive landscape, which presents the positioning of 25 key vendors of smart building solutions and services, based on their product offerings and business strategies. Some of the major solution and service vendors include the ABB Group (Switzerland), Siemens AG (Germany), Schneider Electric (France), Cisco Systems, Inc. (US), International Business Machines Corporation (US), Delta Controls (Canada), Johnson Controls (US), Honeywell International Inc. (US), United Technologies Corporation (US), Legrand (France), BuildingIQ (US), Echelon Corporation (US), Hitachi, Ltd. (Japan), and Panasonic Corporation (Japan) among others.

What kind of growth is expected in the Big Data Security market?

The report "Big Data Security Market by Software (Encryption, Data Masking, Access Control, Security Intelligence, Data Governance), Technology (IAM, SIEM, UTM, IDS/IPS), Service, Deployment, Organization Size, and Industry Vertical -Global Forecast to 2022", The big data security market size is expected to grow from USD 12.22 Billion in 2017 to USD 26.85 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 17.1%. 
The key factors driving the overall big data security market include evolving regulatory landscape, increasing variety and volume of business data generated from various sources, and increasing cyber-attacks demanding scalable high security solutions.
Browse 83 Market Data Tables and 43 Figures spread through 166 Pages and in-depth TOC on "Big Data Security Market 
The BFSI vertical is expected to have the largest market share during the forecast period
The Banking, Financial Services, and Insurance (BFSI) vertical is expected to have the largest market share among all the verticals throughout the forecast period. Organizations operating in the BFSI industry are using big data security software and services for effective and efficient management of digital assets from any kind of manipulation and threat. Further, the major reason for the rising adoption can be attributed to the need for minimizing the risks and frauds that occur every day. Also, big data security is offering insurance providers with the opportunity to recognize customer behavior leading to fraudulent claims and helping companies’ save time and money, which in turn eventually help in lowering insurance premiums for customers.
The cloud deployment model to grow at a high CAGR during the forecast period
The cloud-based deployments are witnessing surge in demand due to their cost-effectiveness and worldwide availability. Owing to their low hardware requirement, cloud-based solutions incur low maintenance costs with 24/7 accessibility from anytime, anywhere. Due to advancements in cloud technologies and increase in data generation from various constituents and customers, cloud-based deployments are expected to exceed on-premises deployments. Also, cloud solutions simplify the security process of the entire organization and offer a competitive edge by terminating administrative roadblocks, thus supporting infrastructure and allowing organizations to focus on improving their competencies.
North America is expected to constitute the largest market share; APAC to grow at the highest CAGR

In terms of market shares of regions, North America is expected to continue its dominating position throughout the forecast period. This is mainly because of the presence of various developed economies such as Canada and the US in the region and their focus on innovating the existing solutions. North America produces a large amount of data, which can be attributed to early adoption of technologies and high penetration of security solutions in multiple verticals such as manufacturing, healthcare, transportation, and logistics and thus is the largest market for big data security software and services. Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period. Growing technology expenditures in countries such as China and India and the demand for cost-effective advanced analytical software and services among SMEs are expected to drive the market growth during the forecast period.
The big data security market is a growing market and the major vendors present in the market are IBM (US), Hewlett Packard Enterprise (HPE) (US), McAfee LLC (US), Symantec Corporation (US), Check Point Software Technologies Ltd. (Israel), Fortinet, Inc. (US), FireEye, Inc. (US), Rapid7, Inc. (US), LogRhythm, Inc. (US), Proofpoint, Inc. (US), Imperva, Inc. (US), Thales e-Security (France), AllenVault, Inc (US), Amazon Web Services (US), Centrify Corporation (US), Cloudera, Inc. (US), DataVisor, Inc. (US), Gemalto NV (Netherlands), Gigamon (US), Hortonworks, Inc. (US), Informatica Corporation (US), Oracle Corporation (US), Microsoft Corporation (US), Pivotal Software, Inc. (US), Rapid LLC (US), and Zettaset, Inc. (US).

Which market segment is expected to shape the future of the Professional Services Automation market?

The report "Professional Services Automation Market by Solution (Project Management, Resource Management, and Opportunity and Lead Management), Service, Deployment Type (On-Premises and Cloud), Organization Size, Vertical, and Region - Global Forecast to 2022", The PSA market size is expected to grow from USD 716.5 Million in 2017 to USD 1,244.8 Million by 2022, at a Compound Annual Growth Rate (CAGR) of 11.7% during the forecast period. Growing need for enhanced mobility among service consultants, and for scalable and flexible PSA solutions is a major factor driving the growth of the PSA market. Moreover, the increasing adoption of PSA solutions by Small and Medium-sized Enterprises (SMEs) is expected to drive the PSA market.

Browse 67 Market Data Tables and 31 Figures spread through 135 Pages and in-depth TOC on 
"Professional Services Automation Market 


The rapid adoption of Professional Services Automation solutions, owing to a strong and well-established economy is expected to make North America the largest regional market.
North America consists of developed economies, such as the US and Canada. In this region, organizations are rapidly adopting and willing to invest in emerging technologies, such as smartphones and cloud platforms. Organizations in North America are dealing with a concern of an aging workforce, which has been addressed through effective implementation of Professional Services Automation. The major growth drivers include increased cloud deployments and growing adoption of online service delivery. Furthermore, organizations in this region have adopted the inorganic growth strategies to strengthen their presence across the world. For example, Oracle opted for mergers and acquisitions to optimize and strengthen its portfolio.
The audit and accountancy vertical is expected to grow at a higher CAGR during the forecast period.
The vertical comprises organizations which are primarily involved in offering various services including audit, accountancy, designing accounting systems, tax returns, developing budgets, bookkeeping, payroll processing, and billing. Management of finances efficiently is very crucial for any organization to run business successfully. Professional Services Automation solutions facilitate audit and accountancy agencies, firms, accountants, and auditors to ensure consistent and quality services delivered to client in order to remain competitive in the global market. Professional Services Automation solutions facilitate organizations to focus on financial success and stability.
The large enterprises segment is expected to gain a larger market share during the forecast period.
Organizations with more than 1,000 employees are categorized as large enterprises. Such enterprises have a huge corporate network and many revenue streams. Large enterprises have their customers across various regions and possess high market shares, technical expertise, and effective business strategies. However, large enterprises have to face many challenges pertaining to economies of scale, region, language, and accounting challenges. Professional Services Automation solutions offer a competitive edge to large enterprises in the global market. They prefer implementing Professional Services Automation solutions that can assist them in maximizing resource utilization, thereby improving service delivery in a cost-efficient manner.
The major vendors in the Professional Services Automation market include Autotask Corporation (US), Changepoint Corporation (US), FinancialForce (US), Microsoft (US), Atlassian (Australia), ConnectWise (US), Kimble Applications (UK), Mavenlink, Inc. (US), Oracle (US), SAP (Germany), Upland Software (US), Projector PSA (US), Project Open Business Solutions S.L (Spain), and Kaseya Limited (US).

What are the major growth strategies prevalent in Application Testing Services industry?

According to new market research report "Application Testing Services Market by Service Type (Professional, Managed), Testing Type (Functionality, Security, Automation), Delivery Model (Onshore, Offshore), Organization Size, Vertical, and Region - Global Forecast to 2022", The application testing services market is estimated to be USD 26.59 Billion in 2017 and is projected to reach USD 50.14 Billion by 2022, at a CAGR of 13.5% from 2017 to 2022. Factors influencing the growth of the application testing services market are the digital transformation of businesses and increased adoption of automation testing processes in various industries.  

Browse 60 Market Data Tables and 36 Figures spread through 125 Pages and in-depth TOC on 
"Application Testing Services Market 


Based on delivery model, the onshore segment of the 
application testing services market is expected to witness the highest growth during the forecast period
Based on delivery model, the application testing services market has been segmented into onshore, offshore, nearshore, and onsite. Advantages such as reduced operational costs and enhanced productivity associated with the onshore delivery model are driving the growth of the onshore segment.
Based on organization size, the small & medium enterprises segment of the application testing services market is projected to grow at the highest CAGR during the forecast period
Based on organization size, the application testing services market has been classified into small & medium enterprises and large enterprises. The small & medium enterprises segment is anticipated to witness significant growth in the near future, owing to the increased adoption of application testing services by SMEs to enhance their competitive position in the market.
Based on vertical, the manufacturing segment is projected to grow at the highest CAGR during the forecast period
Based on vertical, the manufacturing segment of the application testing services market is projected to witness the highest growth from 2017 to 2022. This growth is primarily driven by the adoption of manual and automated testing services in manufacturing industries to ensure the highest quality standards for proper functioning of secured applications, accelerate revenue, enhance productivity, and reduce operational costs.
North America is estimated to lead the application testing services market in 2017
North America is estimated to be the largest market for application testing services in 2017. This region witnessed a high adoption of application testing services in large enterprises and SMEs, as testing services help improve the functionality, performance, usability, and consistency of applications.
Application Testing Services Market
The study provides a detailed overview of the competitive landscape of market players, which presents information with respect to the positioning of 25 key vendors offering application testing services, based on their product offerings and business strategies. Key players operating in the application testing services market include Wipro (India), Cognizant (US), TCS (India), Accenture (Ireland), Capgemini (France), IBM (US), and Infosys (India).

Monday, April 1, 2019

According to new market research report "Wi-Fi Analytics Market by Component (Solutions and Services), Solution (Wi-Fi Based Location Analytics Solution, Wi-Fi Based Indoor Positioning Systems), Location Type, Application, Deployment Type, Vertical, and Region - Global Forecast to 2022", The Wi-Fi analytics market is expected to grow from USD 2.94 Billion in 2017 to USD 10.72 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 29.54% during the forecast period. Increasing deployment of public Wi-Fi across physical venues, rising significance of big data among brick-and-mortar businesses, increasing competition among online businesses, and penetration of mobile devices are some of the major factors driving the growth of the Wi-Fi analytics market.
Browse 72 market data Tables and 36 Figures spread through 127 Pages and in-depth TOC on "Wi-Fi Analytics Market 
“The indoor location segment is expected to have the larger market share during the forecast period.”
The need for increasing customer behavior analytics and engagement in the brick-and-mortar businesses, along with the growing competition between online and offline retail stores, plays an essential role in determining the future of the Wi-Fi analytics market in the indoor location segment. Indoor locations comprise the brick-and-mortar businesses, such as shopping malls, retail stores, hotels, Quick Service Restaurants (QSRs) and restaurants, casinos, and gyms which require effective solutions to measure the footfall traffic and engage customers, from the time they enter the store to the time they leave it.
“The retail vertical is expected to have the largest market size during the forecast period.”
The retail vertical includes brick-and-mortar shopping malls, chain stores, and retail stores. The increasing competition between in-store retail and eCommerce is acting as a threat to the brick-and-mortar stores, with the rising number of online retailers. Moreover, eCommerce businesses use online marketing analytics to monitor the customer navigation data through their websites. This data is used to yield insights and make decisions to increase the revenue. Therefore, in-store customer analytics is gaining importance among the brick-and-mortar retailers to collect the data about the customers’ buying behavior to gain insights. This can help stores offer customers a better experience and increase the turnover.
“The rapid adoption of Wi-Fi analytics solutions and services, due to the increased deployment of public Wi-Fi in brick-and-mortar businesses is expected to make North America the largest market, in terms of the global share.”
Wi-Fi Analytics Market
North America consists of developed economies, such as the United States (US) and Canada. In this region, organizations are rapidly adopting and willing to invest in emerging technologies, such as big data analytics. The region’s strong financial position also enables it to invest heavily in advanced tools and technologies. These advantages have provided North American organizations a competitive edge in the market. Moreover, the region has the presence of several major Wi-Fi analytics vendors, and hence, there is a strong competition among the players. The number of enterprises adopting Wi-Fi analytics solutions and services is quite high in North America as compared to the other regions.
The major vendors who offer Wi-Fi analytics solutions and services across the globe are Cisco Systems (US), July Systems (US), Skyfii (Australia), Zebra Technologies (US), Fortinet (US), Ruckus Wireless (US), Purple (England), Cloud4Wi (US), Euclid (US), and Yelp (US). On the other hand, the key innovators include Walkbase (Finland), Weblib (France), and Aptilo Networks (Sweden). These vendors have adopted various organic and inorganic growth strategies, such as new product launches, partnerships, and collaborations, to enhance their position in the Wi-Fi analytics market.

Simulation Software Market :: Which geography would provide most opportunities in the next 5 years?

According to new market research report "Simulation Software Market by Component (Software and Services), Application, Vertical (Automobile, Aerospace & Defense, Electrical & Electronics, Healthcare, and Education & Research), Deployment Mode and Region - Global Forecast to 2022", MarketsandMarkets expects the global simulation software market to grow from USD 6.26 Billion in 2017 to USD 13.45 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 16.5% during the forecast period. The increased need for eco-friendly environments and the growing number of Small and Medium-Sized Enterprises (SMEs) are expected to be driving the growth of the simulation software market.

Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period
Global, as well as domestic enterprises, are investing in simulation and analysis technology. Moreover, the government is also investing in the simulation and analysis technology for developing defense equipment other than that the technology is also used to train and improve driving skills of human beings.
Simulation Software Market
The simulation software market report encompasses the competitive landscape and company profiles of the key vendors based on their product offerings and business strategies. The major simulation and analysis vendors include Altair Engineering (US), Bentley Systems (US), ANSYS (US), PTC (US), Siemens PLM Software (US), Autodesk (US), CPFD Software (US), Cybernet Systems (US), Dassault Systemes (France), Design Simulation Technologies (US), Synopsys (US), and MathWorks (US).

What kind of growth is expected in the market?


Public Safety and Security Market

According to new market research report "Public Safety and Security Market by Solution (Critical Communication Network, Biometric & Authentication System, Surveillance System, Emergency & Disaster Management, Cyber Security), Service, Vertical, and Region - Global Forecast to 2022", The public safety and security market size is expected to grow from USD 277.02 Billion in 2017 to USD 532.39 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 14.0% during the forecast period. The major forces driving the public safety and security market are smart city initiatives, growing trend of IoT, and rise in criminal activities and terrorist attacks
Browse 94 market data Tables and 41 Figures spread through 160 Pages and in-depth TOC on "Public Safety and Security Market 
Many local law enforcement and government agencies are adopting the advanced public safety and security solutions to minimize the risk and to secure the public and private sectors from terrorist attacks and natural calamities. Thus, the adoption of public safety and security is expected to be high among various verticals across the globe. Security vendors provide various public safety and security solutions, such as critical communication network, C2/C4ISR system, biometric security and authentication system, surveillance system, scanning and screening system, emergency and disaster management, cyber security, public address and general alarm, and backup and recovery system. As the frequency of cross border terrorist attacks on enterprises is growing, the market is expected to gain traction over the next 5 years.
Critical communication network solutions segment is estimated to hold the largest market share in the public safety and security market in 2017
Public and private organizations are adopting the critical communication network solutions for better mission-critical communications. The segment is estimated to hold the largest market share and dominate the public safety and security market from 2017 to 2022. Communication networks in the various sectors such as homeland security, transportation systems, and emergency systems are critical to the operation of the system and have strict requirements for consistency and safety.
The transportation system vertical is expected to grow at the highest CAGR in the public safety and security market
The homeland security vertical is expected to hold to the largest market share in the public safety and security market. There has been a strong adoption of advanced security technologies in the government and law enforcement agencies in the recent years. Due to increasing criminal activities and terrorist attacks, law enforcement and government agencies are adopting advanced public safety and security technologies. The transportation system vertical is expected to grow at the highest CAGR in the public safety and security market during the forecast period.
North America is expected to hold the largest market share, whereas APAC is projected to grow at the highest CAGR
North America is expected to hold the largest market share and dominate the public safety and security market from 2017 to 2022, due to the high number of early technology adopters in this region. Specific budget allocations and mandated public safety and security policies are expected to make North America the most lucrative region for vendors.
A major force driving the adoption of public safety and security in APAC is the increasing number of smart city projects. Countries in the region are rapidly digitizing and adopting smart solutions to make the business operations effective. The threat landscape in APAC is expected to be increasing at an alarming rate, and so is the spending on public safety and security.
Major vendors in the public safety and security market include Cisco (US), Ericsson (Sweden), General Dynamics (US), Harris Corporation (US), Hexagon (Sweden), Huawei (China), IBM (US), Motorola Solutions (US), NEC Corporation (Japan), and Esri (US).

Which are the most innovative companies in Identity Governance and Administration Market ?


The growing adoption of identity governance tools to meet regulatory compliances is expected to increase the demand for identity governance and administration offerings across the globe during the forecast period.

The identity governance and administration market includes major vendors, such as Oracle (US), IBM (US), SailPoint (US), SAP (Germany), Microsoft (US), CA Technologies (US), Evidian (France), NetIQ (US), One Identity (US), RSA Security (US), Hitachi ID (Canada), Saviynt (US), AlertEnterprise (US), Omada(Denmark), and SecureAuth (US). These players have embraced different growth strategies to expand their global presence and increase their market shares. New product launches and partnerships/collaborations are some of the significant strategies adopted by the major players to grow further in the identity governance and administration market.

Identity Governance and Administration Market

Oracle is strengthening its foothold in the identity governance and administration market by using various strategies, such as new product and service launches, and product enhancements. For instance, Oracle released version 12c PS3 of OIG that added features to significantly simplify operational aspects, such as installation, application onboarding, and upgrading of the solution. Furthermore, its Research and Development (R&D) expenditure in 2018 amounted to 15.3% of its total revenue. Oracle invested approximately USD 6.09 billion in 2018 in R&D to expand its existing product and services portfolios and introduce new products and services. Oracle has been categorically focusing on expanding its foothold in new verticals by making its products available to channel partners, resellers, regional distributors, network integrators, and Independent Software Vendors (ISV).

IBM, with an extensive experience in the IT industry, is aspiring to become the market leader for security, governance, and compliance solutions by offering strategies, capabilities, and technologies for security risk management. IBM’s IGI solution helps organizations increase end-user satisfaction, achieve regulatory compliance, reduce business risk, reduce operational insights, and provide advanced visual analytics for making smarter decisions. In august 2018, IBM upgraded its IGI solution to version 5.2.4 with additional capabilities, such as enhanced support for XenServer hypervisor, internal OpenID Connect provider to authenticate external applications, and configuration option that would enable user to authenticate SMTP mail server.


Which are the most innovative companies in Out of Band Authentication Market ?


The Out of Band Authentication (OOBA)market is defined as a process that uses two different signals from two or more authentication channels for the authentication of a user. The process relies on two or more unconnected channels for authentication, which prevents identity frauds and account takeovers. OOBA solutions are available as hardware and software solutions, which essentially prevent man-in-the-middle attacks. Two-factor Authentication (2FA) or Multi Factor Authentication (MFA) make use of SMS, email, push notification, biometric, voice, and various other authentication channels to allow users to authenticate themselves on other bands apart from the one they have logged in. The global OOBA market is expected to grow from USD 533 million in 2018 to USD 1,532 million by 2023, at a Compound Annual Growth Rate (CAGR) of 23.5% from 2018 to 2023.

Out of Band Authentication Market

The key growth drivers of the OOBA market are growing need for frictionless OOBA solutions among organizations, stringent data protection regulations for information security, increasing instances and sophistication of authentication-related frauds and data breaches resulting in heavy loss of revenue, and increased adoption of digital payment modes. Additionally, increase in the adoption of OOBA-based solutions among Small and Medium-sized Enterprises (SMEs), rise in demand of OOBA solutions for digital eCommerce, rising adoption of the interconnected devices in the IoT environment, and rapid growth in BYOD trends are expected to provide a huge growth opportunity for the OOBA market over the next five years. The biggest challenge for the OOBA market is the lack of awareness regarding OOBA solutions and services. Factors such as growing emphasis on compliance management, increasing trend of mobility, and surging eCommerce and consumer demands for mobile computing are encouraging organizations to develop mobile applications for customers to access products. With the increase in identity thefts and account takeovers, the demand for authentication solutions is increasing. OOBA solutions are convenient for enterprises users and consumers to authenticate themselves. Additionally, the increasing global competition has boosted the need to provide an enhanced customer experience. It would create market opportunities for vendors of OOBA solutions and services.

Gemalto (Netherlands), CA Technologies (US), Symantec (US), Ping Identity (US), RSA Security (US), Entrust Datacard (US), EZMCOM (US), Duo Security (US), StrikeForce Technologies (US), Nok Nok Labs (US), SolidPass (Turkey), Protectimus (UK), SAASPASS (US), DynaPass (US), i-Sprint Innovations (Singapore)  are some of the key vendors offering OOBA market across the globe. Players in this business sector have embraced different strategies to extend their worldwide presence and expand their market share. Partnerships and collaborations, and new product launches were the key strategies adopted by industry players to accomplish development in the market. Apart from these agreements, mergers and acquisitions and business expansions are some of the other significant strategies embraced by the market players in the OOBA market.

Gemalto is prominently recognized for providing OOBA solutions and services to a wide range of customers across verticals. Gemalto’s solutions help safeguard both ends of the network: on the client’s side (in the form of secure software solutions and devices) and on the server’s side (in managing the data it holds and interchanges). The company specializes in security processes, software, and cryptography. It also enables the easy working of governments with the help of digital technology. Gemalto is focused on leveraging its existing brand image and has developed its offerings in the current global market. The company is investing in R&D activities to develop and improve products and solutions offered in the OOBA market, which help prevent suspicious activities. In June 2018, Gemalto introduced the Virtualized Network Encryption platform for customers to address the changing security needs of data. The company also follows inorganic strategies, such as partnerships and acquisitions, to expand its market reach. For instance, in June 2018, Gemalto partnered with Entrust Datacard, an identity and secure transaction technology provider.

CA Technologies is a global provider of IT management software and solutions that help organizations plan, develop, manage, and secure applications and IT infrastructures, as well as, enhance productivity. The company’s R&D center designs and develops new technologies and solutions to meet the changing needs of customers in accordance with the emerging technological trends. CA Technologies adopts various growth strategies to expand its market reach and enhance its offerings to provide customers with comprehensive solutions. The company emphasizes on organic growth strategies to enhance its brand value and improvise its offerings in the market. For instance, in January 2018, CA Technologies announced the opening of its new Italian headquarters in Milan.


Which are the most innovative companies in Virtual Router market?


Virtual router solutions offer various benefits such as network flexibility, and scalability, reduced operational cost, enhanced network performance. Various service providers such as telecom, cloud, and data center have started using virtual router solution to increase network efficiency and thereby improve customer experience, and profit margins.



Major vendors in the global virtual router market include IBM (US), Cisco (US), Ericsson (Sweden), Huawei (China), Nokia (Finland), Juniper (US), netElastic (US), Brocade (US), HPE (US), Arista Networks (US), ZTE Corporation (China), Carbyne (Israel), Palo Alto Networks (US), Check Point Software (Israel), Ross Video (Canada), Inventum (India), Drivenets (Ha-Sharon), 128 Technology (US), TRENDnet (US), Linksys (US), TIME (Malaysia), ACCESS (Japan), Allied Telesis (Japan), Connectify (US), and 6WIND (France). These players have adopted new product launches, product enhancements, and partnerships as the key growth strategies to offer feature-rich products and services to their customers and penetrate deeper into the unserved regions.

Cisco, a leading vendor in the virtual router market, offers competitive solutions to the virtual router market, with the aim to offer end-to-end solution with Network Functions Virtualization (NFV) infrastructure. The companies in the virtual router market are undertaking various organic and inorganic strategies to stay competitive in the market. For instance, in July 2018, Cisco partnered with AT&T to offer support for choosing the full stack of Cisco NFV to its clients across 90 countries. Moreover, in April 2018 Cisco launched new consumption models for its Cisco Tetration solution for cloud as well as data center. Tetration -V is a software only version that uses a virtual appliance for smaller deployments.


Juniper Networks, is another market-leading company in the virtual router market. It offers vMX Virtual Router that is designed to offer complete features and operational consistency with physical MX 3D universal edge routers running on Junos operating system. The company is also undertaking various inorganic strategies such as agreements and partnerships to increase its market share. For instance, in May 2017, the company formed a partnership with Coloclue, to help the latter build next-generation network platform using Juniper’s VMx Virtual Router. Also, in March 2017, the company formed a partnership with A2B internet, with the aim to become the first network function service provider.